unit321世纪第二册.docVIP

21st Century College English (Book II) Unit 3 The Tale of a Cultural Translator Part I (1st-2nd period) Warm-up activities 1. Give them discussion topics: 1). What do you know about the cultural difference between the east and west? Can you give some examples to illustrate your point? 2). Do your think it is essential that we know the cultural differences in learning a foreign language? Give your reasons. 3). What kind of qualifications should be required to do well in a foreign company? 4). What’s cross-cultural communication? 5). List some conflicts caused by different cultures. How to solve the problem of conflicts? 6). Do you think language and culture are closely related? Why? 2. Present the students’ answers on the blackboard. Then turn to text A to find out the importance of a cultural translator, and the role a cultural translator plays in intercultural communication. What does it take for the cooperation to go smoothly, effectively and productively? Cultural Notes Joint ventures A joint venture is a business arrangement in which two or more parties undertake a specific economic activity together. Joint ventures are a popular method of expanding business. The parties to the venture shall share the profits, risks and losses in proportion to the respective contribution to the registered capital. Japanese Tatami mats Tatami mat is the traditional straw mat that is used on the floor in Japanese homes. Tatami evolved over a long period, first beginning as a thin easily folded straw mat on which people sat or slept. Later, more layers of tightly woven rice straw were added to the core to increase comfort. The core was then covered with woven rushes (灯芯草) and the edges hemmed with cloth. Language Points 1. conflict n.斗争, 冲突 vi.抵触, 冲突 [搭配] come into conflict with 和...冲突 in conflict with... 同...相冲突［有抵触， 有矛盾］ [例句] If so, your points of view are bound to conflict with his. 如果这样的话，你的观点一定会和他的起冲突。 The long drawn-out conflict between the employers and w