工商英语课程讲义Unit2.pptVIP

New International Business English Viola Shao Email: violasjr@126.com Unit 2 Letters, faxes and memos 2.1 Communicating in writing (P.15) This unit introduces and practices the skills required to deal with the writing tasks in Units 5 to 15. Written business communication may take the form of letters, internal memos, faxes and e-mail (electronic mail). Vocabulary communicate- v. 沟通，交流 (with) correspondence- n. 通信，通讯 (with) --- official or business letters item- n. 物品 attend to sth. 考虑，关照 in order of priority / importance 按优先顺序，按重要顺序 proportion- n. 比例 memo- n. (memorandum) 备忘录，便笺纸 memo pad 便笺 in-service adj. 在职的，不脱产的 intermediate level 中级 advanced level 高级 merit- n. 优点，值得称赞的品质 internally- adv. 对内地 externally- adv. 对外地 Work A: Forms of correspondence fax, airmail, postcard, magazine handwritten letter, typed letter, e-mail, internal memo, Post-It note Which of the items would you attend to first? Put them in order of priority. Work A: Forms of correspondence What proportions of business correspondence do you receive and send by? letter ____% fax ____% memo ____% e-mail ____% Work B: Memorandum Read this memo. Decide who “HGW” is and what his or her job is. “HGW” seems to be in charge of staff training. Work C: Advantages disadvantages FACE-TO-FACE communication Advantages: more personal, more interaction and feedback, make more impact, cheaper if no travel is involved, you can smile… Disadvantages: Once you’ve said something it can’t be unsaid, saying something once may not sink in or be remembered Work C: Advantages disadvantages WRITING Advantages: A record can be kept for the files, errors can be changed, you can write or read when you’re in the right mood, you can take your time over planning and how you’ll express complicated or delicate details… Disadvantages: Writing takes longer, there