P2P项目策划.docVIP

中兆易贷金融服务有限公司 2014.6.18 互联网金融借贷 ———P2P网络借贷 目录 简介···························································································································· 3 发展战略与目标········································································································ 5 盈利模式···················································································································· 6 市场环境与分析········································································································ 7 市场环境政策环境····················································································7 市场需求分析································································································7 SWOT分析····································································································8 团队，经验资源优势 · ··································································· 9 中兆易贷互联网金融借贷模式 ·············································································11简介： 随着社会的发展，不断有新兴行业涌入市场，随之有很多中小企业崛起，一些企业也开始发展新的项目，延续企业的发展。这些企业有好的项目，好的愿景，执行时资金必然是一个重大问题，并不是每个企业都有足够的资金来运行，所以就牵扯到了贷款问题。 现在社会上贷款方式有两种，银行贷款及民间贷款，银行贷款固然安全，但是对很多企业放贷审查及其严格、审批时间长，致使中小企业申请的一些中小额贷款不能及时到位或者得不到审批，所以致使这些企业寻求另一种贷款方式——民间贷款，这就使一些私人或小型贷款公司也越来越多，其中就不乏一些没有注册的不正规的公司趁虚而入，使一些急需资金的企业上当受骗，另外，民间还存在高息放贷，使企业的营运成本抬高好几倍，使其进退两难。 综上所述，这些便致使这些企业面临“融资难”，“贷款难”的问题，使其企业发展或者项目开发受到阻碍。其实一个好的借贷可以用以改变自己的生产和生活，实现信用的价值。会使借贷双方获得经济收益和精神回报双重收获。 中兆易贷互联网金融借贷平台将打造有担保或抵押网络借贷平台，这是一个以个人对个人的小额借贷为主要产品，为借贷两端搭建的公平、透明、安全、高效的互联网金融服务平台。借贷用户可以在中兆易贷P2P借贷网上获得信用评级、发布借款请求来实现个人快捷的融资需要；理财用户可以把自己的部分闲余的资金通过中兆易贷互联网借贷平台出借给信用良好有资金需求的个人，在获得由保障，高收益的理财回报的同时帮助优质的借款人。 在互联网技术发展迅速的背景下，互联网金融应运而生。建立在互联网技术支持和银行业的移动支付需求的基础上，互联网金融在开始就以惊人的速度迅速发展。对于传统金融业来说，这是一个挑战，也是一个机遇。 由于P2P网贷平台在为借贷双方提供服务的同时，充分利用互联网资源，具有便捷高效的特点，创新了互联网金融服务模式，受到了很多有融资需求的微小企业和个人的关注，同时高效益的特点也让很多投资者越来越关注P2P理财。 发展战略与目标： P2P信用贷款服务平台对应的是两