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October in Annapolis . . .
Yes, the gang’s on the way to Annapolis once more. Show dates for the five-day show are October 4 through 8. We’ll be in the same spot, booth AB3. See you there!
Who you calling a gorilla?
We’re asking you to be a part of the Good Old Boat guerrilla marketing force. You’ve heard the term — it’s spreading the word about something by inexpensive and creative methods. As we could never afford the big-deal marketing programs, this is the way we’ve always done it. Here’s how you can help.
? Leave used copies of your magazine at the dentist, clinic, auto shop, coffee shop, marina, or anyplace where sailors (maybe even potential sailors) must spend some waiting time.
? Ask your local library to subscribe to Good Old Boat.
? When you visit your area newsstands, locate Good Old Boat wherever it may be hidden in the rack and quietly move it to the front.
? When you go to the boat, wear our logo T-shirts, denim shirts, and caps.
? Request a box of magazines for distribution at your marina, yacht club, rendezvous, or regatta. (Contact karen@.)
? Find out if your yacht club or marina gets a free copy for the reading room or laundry (or wherever free magazines are placed) and if not, let us know. We’ll add your sailing location to our list. (Contact karla@.)
? Buy subscriptions for crewmembers, dockmates, friends, neighbors, your mother . . . (Well OK, maybe not your mother.)
? Choose to “like” our Facebook page. We’re nearing 2,000 Facebook friends, fans, and likers. (/goodoldboat). Then spread the word through any social media avenue you know how to use. (We have to leave this one up to you; we’re still trying to figure it all out ourselves.)
Sailing apps
In the August newsletter we asked for sailing apps that work for our readers.
WindAlert, Drag Queen
Kent Kokko wrote: As with most sailors, I am weather-obsessed and have loaded my iPad with apps, then kept or discarded them following testing. ??One I’ve found to be pa
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