“光合作用”植物盆艺生活馆创业计划书.doc

“光合作用”植物盆艺生活馆 创业计划书 目 录 公司简介·········································· 4 1.1 公司概要························································4 1.2 公司宗旨························································4 1.3 公司理念························································4 市场现状与前景分析··························· 4 产品和服务·········································5 3.1 产品介绍························································5 3.2 服务简介························································6 市场分析与营销策略···························7 4.1 市场分析························································7 4.2 营销策略························································8 经营目标·········································10 5.1 总体目标·······················································10 5.2 人事管理目标··················································10 5.3 财务、会计目标···············································10 5.4 市场销售目标··················································10 团队管理··········································11 6.1 人员机构设置·················································11 6.2 管理领导方式··················································11 6.3 管理制度·······················································11 成本分析与财务计划··························13 7.1 启动资金·······················································13 7.2 投资项目·······················································14 7.3 工资项目·······················································14 7.4 资金来源·······················································15 7.5财务计划·······················································15 市场风险分析和风险控制·····················15 8.1 风险分析·······················································15 8.2 风险控制·······················································16 九、附录················································17 9.1 盆栽蔬菜种植条件············································17 9.2 盆栽技术要点························