导游实务01概要.ppt

课程目的 培养学生将英语与旅游专业知识融会贯通的综合能力； 帮助学生熟悉导游工作的全过程； 提高导游解说内容的文化内涵； 丰富导游解说的方法与技巧，使其解说语言更加准确与规范，增加导游解说的灵活性与针对性，达到更好的解说效果； 为使学生成为文化型和专家型的导游员打下坚实的基础。 课程要求 了解导游服务的基本知识、导游工作程序及导游业务相关知识； 了解重要旅游景点及其相关文化背景知识； 掌握导游解说技巧； 掌握导游必备的分析、处理问题的方法和技巧。 考核方式 成绩评定 ： 平时成绩（作业）占总成绩 30% ??????????????期终考查占总成绩 70% 考核形式： 考查 考查时间： 120分钟 Unit 1A Qualified Tour Guide Learning Objectives familiarize you with roles and responsibilities of a tour guide; learn how to achieve the professionalism as a tour guide; know what to do before meeting your guests; be how to greet your visitors at the first meeting. Text A What Is a Tour Guide? Warm-up questions: Have you used the tour guide service? And how did you like it? Text A What Is a Tour Guide? Warm-up questions: What kind of tour guide do you expect to meet during the tours? five key roles? Text A What Is a Tour Guide? A good tour guide should be: 1. An information provider; 2. A teacher; 3. An entertainer; 4. A host; 5. A disaster manager. Text A What Is a Tour Guide? What information do you think tourists expect to learn from a tour guide? Text A What Is a Tour Guide? Information from a tour guide: 1. About your country (population, nationalities, history, geography, agriculture and industry, culture and customs, clothing and food, etc.) 2. About everyday life (weather changes, the taxi flag price, local dietary customs, groceries and shops around the hotel, nearest ATMs, banks, post offices and internet cafes, etc.) Text A What Is a Tour Guide? A good tour guide should be: 1. An information provider; 2. A teacher; 3. An entertainer; 4. A host; 5. A disaster manager. Text A What Is a Tour Guide? You are a teacher who helps inbound tourists: 1. Learn and understand the history, culture, traditions, important ideas of your city as well as China 2. Learn how to deal with the cultural gap; 3. Learn some Simple skills; Text A What Is a Tour Guide? A good tour guide should be: 1. An information provider; 2. A tea