貿易企业贸工结合发展研究.doc

贸易企业贸工结合发展研究 Developmental research?of ?trade enterprises with?trade and industry 二〇一三年九月 摘 要 随着经济快速增长，尤其是正式加入WTO后，中国在全球贸易中逐渐扮演越来越重要的角色，已成为多产业的制造大国和出口大国，随之而来的是我国外贸企业进入巅峰发展时期。在多产业尝到了入世甜头后，国内更多行业逐步参与了对外贸易竞争，这使得中国贸易行业得到空前绝后的巨大发展，取得长足进步。不过，在经济全球化和全球经济危机大背景，外贸环境面临变迁，传统的只以贸易为唯一道路的企业战略面临挑战。 所谓贸工结合就是指贸易结合工业的新商业模式，企业以贸易为主，贸易工业结合，二元发展。本文研究了国内国际贸易理论发展情况，探讨贸工结合的贸易实践情况，发现这一崭新商业模式的多层意义和系列问题，并结合实践案例，用比较研究方法和演化理论，对传统贸易模式与贸易贸工结合新模式对比分析，探讨出新模式的利弊影响，为中国企业实施贸易新商业模式做出理论探讨和实践建议，提供贸易企业新的发展方针与相应措施策略，以帮助传统贸易企业克服自身经营模式的落后与不足，更加主动适应新的经济环境和市场环境，在日益复杂的外贸形势面前，永葆青春。 关键词： 经济全球化 经济危机 传统商业模式 贸工结合 企业贸易与经济发展 措施和策略 Abstract With the rapid economic growth,?especially the accession to the WTO,?China?is playing a more and more important?role in Global trade,?has become a big manufacturing?industry?and export country,?followed by a period of Chinas? foreign trade enterprises to enter the peak of development.?Tasted the?sweetness?in?multi industry?after?entering WTO,?more domestic?industry gradually?involved in?foreign trade competition,?which makes the?Chinese?trade industry has?huge development?unprecedented and unrepeatable, progress.?However,?in the economic globalization and the global economic crisis,?the foreign trade?environment changes,?the traditional?trade?is the only?road?to enterprise strategic?challenges. The so-called?trade?refers to?trade?with?the new business model?with?industry,?enterprises?mainly to trade,?trade and industry,?the development of two aspects. This paper?studies?the?development situation of domestic and international trade?theory,?trade?practices of trade?combination, found the?new?business model of multilayer meaning and?a series of problems,?and combining with practical?cases,?with comparison method and the?theory of evolution,?a new analysis model?compared to the?traditional?trade patterns ?and trade of trade labor union, discusses the advantages and disadvantages of the new?model?the theory and practice, to make recommendations for the impl