Public B2B Exchanges And Portals公开的B2B交易中心与入口.pptVIP

Public B2B Exchanges And Portals公開的B2B交易中心與入口 林姵如 張婉真 楊棓雯 余雅筠 邱雅惠 李郡蓉 B2B Electronic Exchanges Public e-marketplaces 公開電子市集 B2B Electronic Exchanges 廣義 狹義 B2B Electronic Exchanges 全球電子市集交易量 B2B Electronic Exchanges Vertical exchanges (垂直交換) Horizontal exchanges (水平交換) Functions of exchanges Matching buyers and sellers. Includes such activities as establishing product offerings; aggregating and posting different products for sale; providing price and product information; matching supplier offerings with buyer preferences; enabling price and product comparisons. Functions of exchanges Facilitating transactions includes the activities: arranging logistics of delivering information, goods, or services to buyers; providing billing and payment information; defining terms and other transaction values; maintaining appropriate security over information and transactions. Functions of exchanges Maintaining exchange policies and infrastructure Ascertaining compliance with commerical code, contract law, export and import laws, and intellectual property law for transactions made within the exchange. Ownership of exchanges An industry giant. (工業巨人) A neutral entrepreneur. (中立者) The consortia (or co-op) (產業聯盟) Revenue Models Transaction fees(交易費) Fee for service(服務費) Membership fees(會費) Advertising fees(廣告費) Other revenue sources(其他收入) Governance and Organization Membership(會員) Site access and security (網站的進入與安全) Services provided by exchanges(由交換來提供服務) B2B Portals B2B portals: Information portals for businesses Pure information portals include: a) Directories of products offered by each seller b) Lists of buyers and what they want c) Other industry or general information Vortals: B2B portals that focus on a single industry or industry segm