20140806-伟权综合商贸城业态规划建议.docVIP

伟权·综合商贸业态规划建议 以项目定位为导向,业态围绕“区域型商服生活中心”展开，综合考虑本项目的体量和服务半径，在业态规划方面强调生活购物功能，及生活功能型服务功能满足周边5KM范围内居民生活需求，集购物、休闲、餐饮、娱乐等多种业态为一体。 意 向 客 户 分 析 表 分 类 数 量 区 域 类 别 备注 餐 厅 13 新老街道 A类 超 市 11 新老街道 B类 诊 所 2 新街 A类 服 装 4 老街道及东片区 B类 鞋 店 1 老街道 A类 家 电 5 西片区及新街 B、C类 水 果 3 新街道 A类 粮油店 2 新街道 A类 孕 婴 2 新街道 A类 美发 2 新街道 A类 建材 3 新街道 A类 娱乐场所 1 新街道 B类 其 它 104 沙河子周边 投资18家 合计 153 业态规划依据：通过对前期客户的梳理和筛选,我们以紧密结合客户需求为业态划分的依据. 从上表可以看出：意向客户在业态经营方面，主要以生活服务类为主，以餐饮、超市为主，以服装、五金家电为辅，休闲娱乐仅占比1%,从意向客户购买意向来看，主要以自营为主，以投资为辅。 铺面分类： 业态规划建议： 两大分类，三大分区 生活服务类+乐活休闲类 日常生活+优质生活+乐活生活 日常生活：餐饮、超市、通信、蔬果、粮油副食、药店诊所 优质生活：金融、文体、服饰、家居家纺、五金家电、美容美体、数码电子 乐活生活：休闲娱乐、摄影彩扩、商务办公、鱼虫花鸟 业态分布： 1.6 high vocational designed manufacturing class national career qualification education training programme--car detection and maintenance technology professional teaching plans a, and training target and training specifications car detection and maintenance technology professional training oriented car Hou market of car maintenance, and car sales and after-sales service integration enterprise, and and and car using and maintenance about of career field of production, and service, and management line post, training support party of line, adapted car maintenance, and car using front line need, de, and wisdom, and body, and beauty full development, Has good all-around professional ability, knowledge of professional theoretical knowledge and good practice, can successfully enter car market employment, through vocational training, continuing education, self-taught, to continue learning channels to achieve all-round development in all aspects of vehicle inspection and maintenance technology of high quality workers. Through the system of training, so that students have a scientific world Outlook, Outlook on life and the spirit of patriotism, collectivism 1.6 high vocational designed manufacturing class national career qualification education training programme--car detection and maintenance technol