旅游概论Unit 5Tour Transportation.pptVIP

Unit Five Tour Transportation Transportation modes I. The introduction The two-sided relationship between tourism and transportation 1. transportation infrastructures is one of the most important prerequisites of the development of any destination. 2. tourism demand has stimulated the rapid development of transportation. II. Transportation as a component of the tourism product The means to reach the destination; A necessary means of movement at the destination; It is the actual tourism attraction or activity in a minority of instances. The Palace on Wheels Day trips by ferry III. Tour Transportation modes 1. The four major modes: Road Rail Water Air 2. Factors affecting passengers’ choice Safety Price Time Distance Convenience Departure and arrival time Reliability availability Flexibility Service quality Comfort Incentives Ground services Terminal facilities and locations Status and prestige Enjoyment of trips 3. Competitive analysis 1) road transportation Many advantages The Car: more frequently used in some nations The coach Not too long distance For the elderly or the lower social group Mini or microbus 2) railway transportation Positive sides: “green” Safe, inexpensive and convenient Terminals in the center Negative sides: Speed travel constrains High fixed cost Poor services Only Comfort within 200-500 kilometers Reasons to choose rail in travel: Safety The ability to look out of the train The ability to move around the coach Arriving at the destination rested and relaxed Personal comfort Centrally located termini Environmentally-friendly 3. Sea transport Ferries: cheap, reliable and safe for short-distance journey To speed up and offer good services and luxurious facilities Catamaran, hydrofoils and hovercraft Cruise: a leisure product, bringing beautiful scenery on the sea, and the use of entertainment and leisure facilities Fly-cruises 4. Air transportation Innovation to the means of transportation Boosted the demand for long-distance travels a