2016年上海地铁广告媒体全线套装(英文版).pdf

GI*All price is exclusive of tax update :2015/11/01 marketing Shanghai Metro Media Introduction Network Package Lightbox Package Advantage Introduction ? Quality platform，great brand image carrier ? Flexible combination, best cost efficiency media choice ? Large coverage, ads information reach target audience effectively Lightbox Package - Concourse Lightbox Package - Platform Lightbox Package - 12-sheet Billboard Media Location/Grade/Station Media Cost Production/ Installation Line Grade Location Format Rate Card (RMB/4weeks) Production Cost(RMB) Installation Cost All Lines S/A++/A 50pces 898,000 50,000 250/pce 100pces 1,680,000 85,000 200pces 2,780,000 135,000 300pces 3,780,000 195,000 400pces 4,780,000 240,000 800pces 8,280,000 480,000 * Include 12-sheet Billboard Standard Package Notes： 1、All the prices are not included tax； 2、12-sheet lightbox package contain platform or concourse 12-sheet lightox. If the lightbox quantity is not enough, clients can choose from the same class other station. In non-S grade station, client can choose one 24-sheet light box/billboard instead of two 12-sheet light box/billboard for lake of location. Some special package which is limited station, clients cant choose station. In 12-sheet light box standard package,the total number of light box launched in Line1 or Line 2 could not exceed 15% of the total number of the package. The media location and size are subject to the actual condition 3、Except the special remark, All Lines means all the lines and stations of shanghai metro； 4、STDeacaux will in charge of the lightbox package location according to the media situation and may move some picture to other station of same rate if needed. If clients want tp purchase the safety door sticker, 30% safety door sticker extra media cost and 15% will be charged. 5、15% additional media cost will be charged if clients want to book the location during the special period: Apr,May,Sept,Nov,Oct in 201