制造企业应用电子商务模式初探_毕设论文.doc

PAGE  PAGE IV XX师范大学武汉传媒学院毕业论文（设计） 制造企业应用电子商务模式初探 院 系： 专 业： 班 级： 姓 名： 学 号： 指导教师： 20XX年X月X日  摘 要 制造企业不仅是国民经济的巨大贡献者，也是未来信息化建设的主体，电子商务给制造企业带来了难得的机遇，因此制造企业需要依靠电子商务来获得自身发展。电子商务模式是企业开展电子商务面临的一个重要问题。 有许多模式可以用来解决企业在应用电子商务过程中遇到的问题，但这些并不是完全针对制造企业的，制造企业要根据自身实际情况进行选择。本论文首先概括性地叙述了电子商务模式的定义，列举了电子商务的几种常见模式，并结合制造企业分析应用电子商务的诸多优势；然后着重介绍制造企业在B2B、B2C和B2G三种模式下的应用；随后提出制造企业实现电子商务模式的总体策略；在论文的最后对制造企业应用电子商务进行总结。 制造企业在发展的不同阶段选择合适的应用模式，通过各方面不断的完善和调整，才能经受市场的考验。 关键词：制造企业 电子商务 应用模式 Abstract Manufacturing is not only a great contributor to the national economy，but aslo is the main body of the future information technology, E-Business for manufacturing companies to bring a rare opportunity, so manufacturing enterprises need to rely on E-Business to get their own development.but choose which model is a major problem to the Manufacturing enterprises. There are many models proposed to solve the problem of E-Business enterprise applications, but not entirely for manufacturing enterprises, manufacturing enterprises should be selected according to the actual situation.Firstly,This paper describes the general to the definition of E-Business, lists several common patterns of E-Business, and manufacturers of the applications with the advantages of E-Business; and then focuses on B2B and B2C manufacturers in two modes applications; then the proposed manufacturing enterprises to achieve the overall strategy for E-business models; Finally, Summary manufacturing enterprise e-business applications. Manufacturing enterprises select the appropriate mode at different stages in the development of the application, through the various aspects of continuous improvement and adjustment, can make it stand the test of the market. key words: Manufacturing enterprise E-business Application model 目录  TOC \o 1-3 \h \z \u  HYPERLINK \l _Toc280522698 摘要  PAGEREF _Toc280522698 \h I  HYPERLINK \l _Toc280522699 Abstract  PAGEREF _Toc280522699 \h II  HYPERLINK \l _Toc280522700 绪