Prescription Drug Marketing actual Collection- the professionalization of Chinese characteristics promote the.doc

 PAGE \* MERGEFORMAT 18 ‘Prescription Drug Marketing actual Collection’: the professionalization of Chinese characteristics promote the After the reform, medicine, marketing mode change will be inevitable. At present, many companies are also facing a crisis of survival. In this special period of the transformation of the industry model, I feel illustrious company not only to interpret correctly the policy level, tactical level also need to study the issue more often, we engage in fierce battle tactics of the market will be effectively and successfully perform the conversion times Moreover, companies need to have the tactical ability to control professional managers. Forum for discussion, we promote the function of academic and practical operation of the discussion was very lively, but they are limited to certain nodes, for academic promotion of the exact profile of like smoke and mirrors, while the debate is limited to the release point of view. The reason for foreign companies into China to promote the academic and did not provide us with a set of systems and programs. Although in recent years a variety of medical newspapers and magazines articles on the plethora of academic promotion, but not into the system, as the pearls scattered on the beach, and no one to summarize and organize. Specialized academic promotion of the status quo in China: foreign investment in foreign markets, the overall applications, used in combination in the domestic market choice; large domestic enterprises in the domestic market to imitate use; watching the use of domestic SMEs. Foreign companies aim to promote the market in an academic hospital, and domestic large enterprises concentrated in two hospital follow-up type of academic promotion, SMEs are still no accurate starting to find their own marketing and are very anxious to waste an opportunity. A recent two years, subject to various agencies from the nearby, I participated in a number of forums, many companies have also b