Protection money and how close the relationship between fiscal Baidu-.docVIP

 PAGE \* MERGEFORMAT 7 ‘Protection money’ and how close the relationship between fiscal Baidu? We are accustomed to trust the media, the Sanlu milk powder incident, alarmed, ‘Baidu actually play Heilao Da to deceive consumers. ‘Sanlu knew in March of this year’s own milk problems. This year in August, Sanlu Group was found in the self-test their products, infant formula milk powder samples of melamine detected in ingredients, indicating that the products have been contaminated. Sanlu Group did not timely notice to consumers. So, Sanlu doing what? Sanlu will be martial arts used in the ‘Crisis’. Widely circulated in the Sanlu crisis public relations programs, the awesomely written like this: ‘Baidu currently enjoy protection policy news public relations companies are Mengniu, Yili and other policies to enjoy a natural starting point for the annual 5 million yuan in advertising ... ... The relevant departments of companies and Baidu, after several times the depth of communication, Baidu will Sanlu Group has agreed to protect the public relations policy of reducing the annual three million yuan to the ads, you can present several major division of early negative removed. At present milk Division has invested 1.2 million yuan, the group simply the coordination of 1.8 million yuan and then be able to sign a framework agreement with Baidu and enjoy the news public relations protection policy. ‘ Sanlu incident has aroused great attention all over the world, Baidu’s 3 million ‘black heart’ protection money ‘unmasked’. ‘21 Century Economic Report ‘, said Baidu does not deny the Sanlu public relations program. In other words, Baidu had indeed been with a company, there is such a cooperation intentions. Finally there with the public relations firm Baidu did not reach agreement, we can not listen to Baidu’s side of the story. Baidu’s treasury, there Sanlu 180 million, or 3 million, or did not receive a single cent of Sanlu, it is difficult to know. Public Relations Pro