2011 TV channels covering the observed.docVIP

 PAGE \* MERGEFORMAT 7 2011 TV channels covering the observed 2011 National television coverage and viewership Survey Results announced in Beijing on October 19, 2011, the survey began in 1999, has been continuous for thirteen years, by the Beijing Consulting Co. of America Lander media strategy planning implementation of the scope of the investigation (N Tibet and Hong Kong, Macao and Taiwan regions of the country’s 30 provinces, autonomous regions and municipalities directly under the Central Government, is the largest, most comprehensive television coverage survey. Stratified multi-stage sampling survey, hosted by the Chinese Academy of Sciences of the famous sample expert design, assessed by the National Bureau of Statistics, Senior Statistician full control investigate the implementation process, the findings from the Chinese Academy of Sciences, Institute of Chinese Academy of Social Sciences Press, each year the State Administration of Radio, Film and Television, Beijing University, Renmin University of China, China Communication University and other units of the national statistics, communication experts to review identification. this survey again in 2010 on the basis of the expansion of the sampling point, further adjustments to the configuration of the sample size finalize the sampling points of 549 and 18 605 copies of valid questionnaires, 95% confidence level, the sampling error is controlled at less than 1%. Satellite propagation path increasingly concentrated, Cable reception mode was an absolute advantage Along with the smooth start of 12th Five-Year Plan and the triple play ice-breaking, before 2011, the development of China’s digital cable TV into a period of rapid advance, users have been expanding and significantly changing the pattern of China’s radio and television transmission. Survey Display: As of August 2011, a national television audience by the level of provinces, municipalities, cable public network to receive all TV channe