A marketing directors frustration.docVIP

 PAGE \* MERGEFORMAT 17 A marketing director’s frustration Director of Marketing confused Wang, director of confusion, from marketing to marketing director, vice president of marketing, then general manager of marketing that is twelve thousand, from their own hands through the dozens of products that are not the next. These types of products different from their own since the beginning when the salesman with the markets, customers, sales and other dealings, has been done to their company’s four vice president of marketing, director of marketing, then general manager, and claims that are very well The. After selling off their own products through their own ability to display one after another have made a lot of money in sales, or else why they would be in the different nature of enterprises will increase so quickly? But this time is different from Wang, director really feel ‘thrown off a’, a sense of failure arises spontaneously, full of the body from head to toe. Job-hopping not into a ‘job-hop’ This director had to quit talking about from the King. Wang, director of the original state-owned pharmaceutical company to do in a vice president of marketing, status did not have to say, very great importance by enterprises, businesses rely on this same gang of his collar to create benefits for the enterprise. Wang, director of the time to do some generic drugs, drug marketing people who did know that drug sales in all aspects of the process is relatively cumbersome, but its profits in the past is very large. May be associated with the separation of the two, and policies on the strengthening of supervision of drug sales, drug sales and gradually into a low ebb, the industry is at a relatively flat stage, the corresponding natural corporate profits will be greatly ‘shrink’. Pharmaceutical market in the face of this die is not living the status quo, coupled with the king of medicine, director of business where the specifications of the original species and not a si