Apple legend- the highest level of the company to the brink of bankruptcy to the world by market capitalization.docVIP

 PAGE \* MERGEFORMAT 24 Apple legend: the highest level of the company to the brink of bankruptcy to the world by market capitalization 1996, a company was established nearly 20 years, a loss of about $ 1 billion to the brink of collapse. But in 2011, it has become a total market capitalization of $ 350 billion, is the world’s most valuable company. In 15 years, it has experienced what the ups and downs of the course? If you looking for a company of the world’s most legendary It must non-perfectly Apple. From death to life, From the edge of bankruptcy to the extreme brilliance Who, to turn the tide? What is the force, it eventually through the crisis? Today we have for you from a new angle, decryption Apple tell you a true story. New York time on August 9, 2011, Apple, is a historical commemoration day. Because on this day, Apple beat veteran oil company Mobil to become the planet by market value to more than 3500 billion U.S. dollars worth of company time counting from Steve Jobs return to Apple, Apple’s stock price actually rose 6754%! Decryption: What makes Apple? Jobs do? Seemingly every Apple fission are inextricably linked with Steve Jobs, but he retired the day allows Apple shares fell 5%, the market value of the instantaneous evaporation of 200 million. “Technology innovation”? Technology leader does not mean that the market-leading Jobs comprehend view, technology is not the most important thing, the blind pursuit of technology leadership, technology too far ahead, the result is often difficult for consumers to “digest” the market is difficult to accept. That exactly is what makes Apple to become the first in the world? Chi from the future marketing Consulting Group over the years, Apple’s tracking study, we found that, in fact - Apple, a fully driven by the strategic new legend Not just Steve Jobs, not just a technical innovation, but there is one thing allows the Jobs and Apple wonderful. That is the strategy f