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Appliance manufacturers of self-built channel is a dead end
1. Reporter: Sanyo TV has recently started to countries within the United States and other chains to withdraw outside the traditional channels, in addition, there is news that the Ministry of Haier’s intention to withdraw self-built channels for the flow of commerce, and even public opinion makers in the analysis of the scores between the so-called problems, a time manufacturers have increased tensions between the trend, how do you evaluate the true vendor relationship between the current vendor?
Luo Qi: First, I clarify that you actually get an error in the question the wrong answers came to me to seek confirmation. Your problem is that tension between manufacturers, the answer is the manufacturer to retreat. The real cause of the issue you have raised a serious homogenization of the product and the severe inflation caused by two forces superimposed pressure on the appliance manufacturing industry, and then can not bear the cost of chain was forced to withdraw from circulation. The main process is this: inflation pushed up all the raw materials, product prices, but the overall market structure is overproduction, such a structure to some extent inhibited the simultaneous rise in the prices of finished products, such products have been greatly compressed margins, which is tantamount to the inflation eat up the profits of manufacturing companies; second case is the product homogeneous depreciated significantly eroded the profits of manufacturing companies. producers of products ex-factory price is actually cost-plus price, if the entire distribution process, price is lower than this price, producers can disrupt the flow of that chain in the order, which is the nature of the error, in fact the final product price is not the ex-factory price of transactions, but rather through the transaction process after the intense game prices, this is the real price, this price category at th
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