Beauty amp;amp; Health Products Chain Store Membership Management Solutions.docVIP

 PAGE \* MERGEFORMAT 7 Beauty amp;amp; Health Products Chain Store Membership Management Solutions Beauty and health products chain store to use the model has been gradually issuing Purchasing Guide can not adapt to changes in the market now, whether in Beijing, Shanghai or Guangzhou, shopping guide card has already allow customers to produce a feeling of disgust, thereby to resist going into the store consumption. Shopping guide customers through the induction of card after consumption, often have to hold a deeper conflict or resentment. Of beauty and health products chain store, such a business model for the store in the local market business reputation would be affected to a certain extent, therefore, will also be more difficult to accept this model continue to promote. However, in the beauty and health products chain store in the introduction of a membership management mechanism will help to improve the situation. Membership of the membership card model is different from other industries, such as thinking beauty brands Korea Institute members form (think of the Korea Institute members need to pay 2000 yuan / year membership fee, if not renewals, will automatically lapse). Beauty and health products chain store members may shop before and shop after shop in the free to join, have a life. Membership card design is as follows: Card 1, membership cards, the shape of the material can refer to the bank’s savings card on the design (Option 1); 2, membership cards, the shape of the material can refer to the supermarket membership cards on the design (Option 2); 3, with an exclusive membership card number and cardholder name; 4, membership cards with member profile information, products and memory cards; 5, membership cards to design beautiful, with a value to the collection; Points System Beauty and health products chain store to use the model has been gradually issuing Purchasing Guide can not adapt to changes in the market now, whether in Beijing, Shan