China has no strategy for multinational companies- ignorant of the truth.docVIP

 PAGE \* MERGEFORMAT 11 China has no strategy for multinational companies: ignorant of the truth Recently ‘new marketing’ magazine launched entitled ‘non-strategy of multinational corporations in China’ is a group of articles, that the multinational corporations is not as profound as we imagine them operating in the Chinese market can be said to be loopholes, so you can say that they are is in no way strategy, with this corresponding point of the Chinese drink foreign economists ink to the comparative advantage of Chinese enterprises to promote the competitive strategy, then this corresponds to the capacity of our businesses have grown up, but profits are increasingly difficult, these arguments completely nonsense, if, in accordance with our business go on this way, China’s enterprises must be no way out. Multinational corporations in China’s strategic advantage is to use its own capital to crowd out domestic brands, which is not required to do too much analysis, so Chinese companies must have a pressing strategic design, rather than listening to someone else we have arranged for roads, Some economists water may not look the history of the world economy, but the industrial management and companies must see, and must find their own path of development. The enterprise, commercial success is by no means a tactical success, and then lying on the success of this tactic Youzaiyouzai Yu Kwang-chung, this would certainly not far from the fall, commercial success is long-term success and longevity of the cross-border in this respect is no better example of the. Chinese enterprises should deliberately plan their strategy, and Haier seems not to provide a good example, but does provide a good example. Chinese enterprises should not be without the strategy lies in the multinational intoxication, the key is to find as quickly as possible toward their own fast-growing competitive advantage can be a strategic paths. In fact, the enterprise is a product of the strategy, I