Chinas five major cigarette brands symptoms.docVIP

 PAGE \* MERGEFORMAT 12 China’s five major cigarette brands symptoms Whether it’s industrial or commercial enterprises, China’s current tobacco markets are big changes are brewing, the original pattern will be broken, a new pattern of the plan have yet been finalized either, this one contains the great development opportunities and space. These opportunities and space to be the first to integrate the businesses of the tobacco industry is more valuable because ‘large circulation, big market, big brands’ where there is no small businesses almost deprived of accommodation, which is under the protection of the long-term barriers to growth in the number of Chinese tobacco production enterprises, Qi of the risk. Risk means more chance for us means that risk. For stronger than the people we must first improve ourselves and the tobacco industry enterprises are to occupy an advantageous position in this integration to enable enterprises to survive, the only way to bigger brand and stronger brand. This article from the status quo of China’s tobacco industry, talk about brand, brand disease through the analysis to find the brand of self-China Tobacco road. China National Tobacco brands (tentatively known as the brand) of the overall situation can be ‘more mixed, weak’ summed up in three words. ‘More’ means more than cigarette brands; ‘hybrid’ refers to the brand image of the hybrid; ‘weak’ refers to the brand weak. On specific brands, but also may be expressed as the following six kinds of symptoms. A, brand dwarfism China has a lot of cigarette brand names are used directly to the local natural landscape names, such as’ Wudang ‘,’ Wutai Mountain ‘,’ Red Pine ‘,’ Huangguoshu ‘,’ West Lake ‘,’ Fragrant Hill ‘,’ Yellow Mountain ‘,’ Penglai Pavilion ‘, etc.; or the direct use of the name of the local cultural relics, such as’ Hongtashan’, ‘White Sands (White Sands Furui)’, ‘Badaling’, ‘Big Wild Goose Pagoda’, ‘Shanhaiguan’, ‘big front door’, etc.; or the local mythology