Customers shopping Record- a medical and nursing staff at the supermarket shopping experience.docVIP
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Customers shopping Record- a medical and nursing staff at the supermarket shopping experience
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Customers shopping Record: a medical and nursing staff at the supermarket shopping experience
Preface: This is a joint business network and Chinese businessmen, Zhejiang Lianhua Group jointly launched a ‘weekly shopping customers’ Record of the third phase of the future will regularly launch customer shopping Record, to facilitate a better understanding of the retail companies to customers shopping psychological and behavioral , and welcomes more retail businesses and customers to participate in our shopping experience activities. Participation Received please email: wangyl@
Sample Basic Profile:
Gender: Female
Age: 38
Occupation: health care workers
Number of family members: 3 persons
Buy time: nearly one hour (not including the cash register queue time)
1, the customer shopping moving line analysis
1, second floor, store layout and customer on the second floor of the shopping dynamic line graph
2, the fixed-line analysis of customer shopping
Overall purchase of fixed-line Description: The customers choose to shop stores a total of three, three are household appliances, clothing, household appliances, and other general merchandise; the second floor of food, cleaning supplies and cleaning supplies, etc. of food; layer is fresh food . Customers shopping on the first floor directly to the cargo floor can not be first on the third floor, and then down the stairs. The customer to the third floor, did not make any stop, straight to the elevator to the second floor, on the second floor to stay for nearly an hour, and then downstairs on the first floor directly to the scene to find the bread production area, after the check out to buy bread store.
Focus stacking area for analysis: the overall movement of customers from the above lines can be seen, the customer’s total shopping time is spent on the second floor of basic, therefore, special to describe the customers to buy fixed-line store on the second floor. Please refer to the spe
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