- 1、原创力文档(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。。
- 2、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 3、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
- 4、该文档为VIP文档,如果想要下载,成为VIP会员后,下载免费。
- 5、成为VIP后,下载本文档将扣除1次下载权益。下载后,不支持退款、换文档。如有疑问请联系我们。
- 6、成为VIP后,您将拥有八大权益,权益包括:VIP文档下载权益、阅读免打扰、文档格式转换、高级专利检索、专属身份标志、高级客服、多端互通、版权登记。
- 7、VIP文档为合作方或网友上传,每下载1次, 网站将根据用户上传文档的质量评分、类型等,对文档贡献者给予高额补贴、流量扶持。如果你也想贡献VIP文档。上传文档
查看更多
Czech Thailand Life yuan- Shadow products flash in the pan
PAGE \* MERGEFORMAT 7
Czech Thailand Life yuan: ‘Shadow products’ flash in the pan
2001 to 2002, in the continuous hot Melatonin behind, a surge of dangerous trend of surging. This is what Melatonin as a number one rival, while the number of people in the industry do not quite understand the Czech Thai life yuan.
Jie Yuan is a silk Thai Life Insurance Group logo to enter the health care market product. C-BONS Group, bought the company from the North Sea handsway Czech Republic, Thailand biological life yuan, and its intentions very clear, that is good at the end of their means of attack, close to snatch Melatonin market.
Life yuan is also a ‘capsule + Liquid’ composite packaging, ingredients are melatonin and oligosaccharides, function is ‘to promote sleep, improve intestinal’ appearance is also designed to exotic foreign image, price and Melatonin neck and neck , and even leaflets and so on with Melatonin traces of imitation. All this shows that life Melatonin yuan is the ‘shadow of product’, whose aim is to snatch the terminal.
Bons in the shampoo market, good terminal Pinqiang, this ‘Pa Railroad, fried bunker’ in guerilla tactics, success of the Li-hua-BONS, SLEK, the United States Tao, Kit Ting, Kitty, Shun Shuang, Feng Ying and other major brands, so that Procter amp;amp; Gamble is a headache.
Bons years of experience in the formation of the terminal wealth: ‘opponent is not promotion, promotion of himself; opponents little promotion, his big promotion; if necessary, multi-site attack, swim to intercept and engage in confrontational marketing’, which makes products in the washing of C-BONS on the market coming back repeatedly wins. This they do best ‘Dumen Shader’ for health care products, like ghosts accompanied opponent around, go hand in hand, do constitute the greatest threat to Melatonin.
Channel is king, decisive end. Terminal is the product’s lifeline. Shi Yuzhu has particular emphasis on: ‘As noted in the statistics-to-end customers to purch
您可能关注的文档
- Customer relationship management (CRM) An Analysis of Some Misunderstandings.doc
- Customer Relationship fracture causes and preventive measures.doc
- Customer Relationship Management (I).doc
- Customer Relationship Management (Part Two).doc
- Customer Perceived Service Quality for 20 years.doc
- Customer relationship management applications the success of Ten Key Factors.doc
- Customer Relationship Management in Tourism Marketing Management Value Analysis.doc
- Customer relationship management services the operating mechanism.doc
- Customer needs VS customers want to.doc
- Customer Relationship Management Trilogy.doc
- D 006 - amino acid research.doc
- Cytosolic phospholipase A2 in acute myocardial infarction in myocardial tissue.doc
- D E D amine on the resin gel cream combined with ofloxacin efficacy of the treatment of acne vulgaris.doc
- D galactose combined half-fat diet-induced cognitive dysfunction in rat model and evaluation of.doc
- D galactose SD rat model of sex hormones on the aging the impact of free radical level and the water extract of dogwood nanoparticles Role.doc
- D orthopedic treatment of posterior thoracolumbar burst fractures Perioperative nursing.doc
- Da Chai Hu Tang's Experience in Treating Liver Disease Examples.doc
- D-limonene on the K562 cell proliferation and apoptosis of.doc
- Da Cheng Qi Decoction Clinical observation of stroke.doc
- Dabao regret - Glimpse of cosmetic brands through product great treasures lost.doc
最近下载
- 汉语作为第二语言教学的教材课件.ppt VIP
- 2024年会计专业求职计划书.pptx
- 泵站安全培训课件.pptx VIP
- 公共艺术(基础模块)美术中职全套完整教学课件.pptx
- 特种设备生产单位落实质量安全主体责任监督管理规定学习解读教育课件.pptx VIP
- 01685《动漫艺术概论》历年考试真题试题库资料(含答案).pdf VIP
- 中国特色高水平高职学校和专业建设计划申报书——浙江工贸职业技术学院.pdf VIP
- 火力发电机组检修项目管理.pdf VIP
- 福州铜盘中学国防教育与音乐教育相结合的实践-国防教育论文-军事论文.docx VIP
- 学堂在线 中国建筑史——元明清与民居 章节测试答案.docx VIP
文档评论(0)