Dashed Chain- Japan-based franchise restaurant development trend of.docVIP

 PAGE \* MERGEFORMAT 18 Dashed Chain: Japan-based franchise restaurant development trend of With China’s rapid economic growth, domestic spending power of consumers and expand the present trend of rising consumer spending on cosmetics is becoming more conscious of China’s cosmetics consumer market becomes more mature, with the purchasing power of consumers increased demand for the domestic cosmetics market, the total annual growth in constant large spokes. The face of such a delicious cake, many businesses are desperate to seize share of cosmetics market to grab a win in the biggest one. Cosmetics market is also a buyer’s market, consumer initiative in the hands of consumers. Customer’s consumption of the subconscious is not only be cosmetic product packaging, quality, price, brand impact, but also has been selling cosmetics venue’s image, atmosphere, shopping guide personnel, services affected. Cosmetics to customers in the consumer subconscious the sound stimulus is stronger, will win the trust of the customer, customer loyalty will be high, it will become the customers first choice in the consumer cosmetics. Cosmetics directly to the terminal as the customer experience and the experience of cosmetic products, sales contacts and communication between staff and customers to reach consumers where it is ‘battleground’. The existing terminal operator in the continuous solid cosmetics, its market share, expand the site to occupy the terminal; trades with a lot of interest in investor funds eyeing cosmetic products end-market competition becoming increasingly fierce. Domestic sales of cosmetics, the main terminal is divided into shopping malls, supermarkets, cosmetic shops, beauty salons, drug store, with the cosmetic changes in competition in the market situation, the terminal patterns are changing, more and more close to the terminal at the consumer, to meet customer consumer demand, customers also choose their favorite and most suited to their terminal to con