Dealers how to run a low-profit Times.docVIP

 PAGE \* MERGEFORMAT 10 Dealers how to run a low-profit Times Dealer’s development has experienced four periods: the planned economy period, the market economy and the early period of development of market economy, the market economy matured. Some people have played such an analogy: the market economy early stage covered with gold, as long as you can onto your dare to bend over. However, maturity in a market economy, it probably should be replaced with gold over and over over and over the trap all too easy to you, you may lose everything. Because the market environment has undergone enormous changes. Several characteristics of low-profit era The current situation, with the maturity of the market economy and development, several features of this small-group in the dealer this is obviously reflected in: 1. As market competition intensifies, the fastest increase in cost of sales. Managers the biggest headache is the effective use of cost of sales, control and management. Among these costs, the market is the fee for the hardest hit, including market network construction management fees, commercial rebate, terminal fees, promotional costs, have become essential expenditures. 2. Market discipline, information-sensitive, business increased, competition to upgrade. This means that operating in the market in all areas: product development, production and processing, marketing and distribution, service and other small areas are becoming increasingly narrow profit margins. 3. Market, raising the threshold, the market increased risk. 4. The overall market is stable, mature and profits tend to equalization, occasional business has dwindled away. ‘Shrinking profit margins’ is an inevitable trend in many industries currently, for dealers, the same can not be avoided. New features of the face of such a market, there is the dealer the ‘profit first, the size of the second’ slogan, which is undoubtedly correct, and start looking for opportunities to shift the rapid devel