Development of grass-roots end the three elements.docVIP

 PAGE \* MERGEFORMAT 4 Development of grass-roots end the three elements With regard to essential drugs and medical reform, the new rural cooperative the supporting policies have been put forward also appeared in the third end markets do not like change. Can be expected, as the government-led health reform policies on the primary market forward, the market will inevitably lead to the re-shuffle the third terminal. The new companies want the shortest possible time to enter into the market, dominate the market, while the third terminal has been a strong market development as the core business model will have to break the existing system to adapt to the new The new situation changes. So, now work hard to have self-built team hopes hard work in the enterprise market, the third terminal, how to deal with such a big change the opportunities and challenges, may wish to consider the following aspects: First, the product: protect, value The reason why first to emphasize products, or with the current situation about the scarcity of medical products. But it is undeniable that the current primary end markets of product homogeneity is the most serious. To take a compound paracetamol and amantadine hydrochloride tablets to speaking, there are numerous manufacturers have hundreds of hundreds of chemicals regulation in the terminal market development. pretty much the same packaging, same treatment of disease, we fight is the price, brand, customer relations, gift policies and promotional efforts, etc. . situation like this a lot in primary end markets, but still have a year old products into new markets. This competition is we all want to see, but they can not change the current status of primary market. In fact, pharmaceutical products as a resource, manufacturers of different origins is a good distinction, good protection products can enhance product value. This example is particularly evident clinical operation of the above. Meanwhile a drug manufacturer commercial