Echo the ThinkPad and Lenovo can do-.docVIP

 PAGE \* MERGEFORMAT 4 Echo the ThinkPad and Lenovo can do? Before 2005, ThinkPad is IBMPC Division’s laptop computer brand, by virtue of the inherent quality and cutting-edge technology and enjoys a high reputation in the industry to become ‘a super performance, stability, authority, wisdom of choice for sophisticated business elite’. Lenovo Group acquired after IBMPC Division, ThinkPad Lenovo trademark of all. At present, the face of IBM trademark deadline approaching, Lenovo IBM started to give up, yet retain its sub-brand Lenovo ThinkPad, and upgrade the main brand. IBM-ThinkPad Lenovo retained a consistent style, people feel that the quality of, or IBM, but Lenovo is also very cleverly put the mouse on the Little Red Riding Hood into the ThinkPad logo ‘I’, making ThinkPad logo appear more vivid, these are no doubt wonderful pen. However, I think that Lenovo’s ThinkPad brand in the integration process of the move is also open to question. Lenovo ThinkPad laptop computer the bottom right corner of the screen marked the beginning of the Lenovo logo ‘Lenovo’, presumably to tell consumers the manufacturer is the Lenovo ThinkPad, the ThinkPad has played an endorsement, guarantee or support role, to get consumers trust. However, ThinkPad and Lenovo performed on the same stage wise to do? As we all know, ThinkPad notebook computer’s personality is ‘performance, super-stable, authoritative, wise choice for sophisticated business elite’. ThinkPad with its rugged and reliable high-end brand image and reputation. ThinkPad’s propaganda had such a text: ‘From the date of birth, ThinkPad and thinking they are inseparable. The past 15 years, ThinkPad constant innovation, so that each ThinkPad become cutting-edge technology and the inherent quality of the perfect combination of classic. ThinkPad with tripod-class services and software to drive future with you. ‘ Many business people buy a ThinkPad notebook computer, on the one hand because it is stable, reliable qua