Focus Sichuan shoe marketing warfare.docVIP

 PAGE \* MERGEFORMAT 5 Focus Sichuan shoe marketing warfare Guilaibukan Huangshan Mountain, Sichuan Guilaibukan shoes, Sichuan Province has jurisdiction over three autonomous prefectures, 18 prefecture-level cities, 14 county-level cities and 120 counties, four counties, the market scale, many shoe brands (including international brand) to Sichuan as the focus of the land to upgrade the brand. Chengdu is the capital of China, the location of women’s shoes, but also many well-known brands, one of the important sourcing bases. Sichuanese good leisure, happy to play food and clothing, this is a major consumer features of the formation of Sichuanese. The successful shoe brand in previous years, focus on the success of the Sichuan market, flowers butterflies, a group was in the past, time to market footwear losing war years, racking their brains to think in a limited terminal space squeezed into their own place in war, not willing to accept the fate of shuffling out, let me see: 1, although the advance of time, many of footwear brands have value, but also in competition, homogenization of the habitat for many brands Nansheng merciless chill of the market force, shuffling in Sichuan, the market has become more brutal . Second, the traditional chain of Monopoly shoe brands success has led some of the shopping district in a limited space to occupy quite a lot good stores, into Sichuan, with representatives of several prefectural-level cities such as Mianyang, Nanchong, Leshan, Neijiang, Zigong, etc. you will find O’Conner, red dragonfly, Italy Erkang, Cornell and other brands of terminal hair of the fierce power of these brands in the busy shopping district of Fort carved advance by the strong popular stick while sales surged to recover and train a group of loyal customer base for the shoe brand latecomers current gold port shop quite hard to find, rent, transfer fees higher, some companies can do with shoe stores and investment companies, digging store intermediar