Guangzhou Southern Hi-Tech Co. Ltd. branding Case.docVIP

 PAGE \* MERGEFORMAT 4 Guangzhou Southern Hi-Tech Co. Ltd. branding Case Guangzhou Southern Hi-Tech Co., Ltd. is a research and development, production and sales of mobile communication terminal products, companies are also designated by the State-approved mobile phone manufacturing facility. Southern Hi-tech mobile phone production line construction, are listed as key projects in Guangzhou City, one of 14. Concern at the national and municipal support, the company was founded more than a year to obtain a rapid development. Since last April the South High-tech mobile phones put into operation in 2000, after grace, have launched the Fengyun S320 mobile phones and style eB323 two new products by consumers. Last year, in May, the company developed its own mobile phone with full intellectual property rights in the absence of foreign technical assistance through an international certification body, FTA test, became the first. At present, the South Hi-tech R amp;amp; D personnel are developing more new technology. In the production and sales, the South High-tech compliance ‘with the technology to create the perfect’ the purpose for the majority of consumers to contribute to the most high-quality products and the most excellent service. However, the rapid development of enterprises, brand less well-known problem has become a serious obstacle to enterprise development, the core issue. Southern Hi-Tech Co., Ltd. (hereinafter called Hi-Tech) brand planners - Guangzhou Yadeng Management Consulting Co., Ltd. (hereinafter called Yadeng) planning two social welfare activities in the short period of time, so that the South-tech brand may be raised. The first, March 31, 2000 in Guangdong, Guangzhou, Shenzhen, Zhuhai, Dongguan, Zhongshan, Foshan, Shunde, Nanhai and other cities to launch eight free to participate in the activities of day tour of Guangzhou variable (Guangzhou municipal government promoted the image of the project referred to as a ‘year, a small change in three