Hold the pocket of a promotion!.docVIP

 PAGE \* MERGEFORMAT 11 Hold the pocket of a promotion! ‘Not to engage in promotional sad, sad engage in promotional End’ This is what many enterprises are carrying out post-marketing experience finished. The others watched helplessly gift promotions, discount promotion counter surging crowd while they themselves no one here is interested, and my heart really hurt. So himself discounted discount, send gifts to send gifts, from gifts to home theater napkin to do anything to draw, but a vigorous activity and then counted down the accounts, in addition to the sales managers to expand a little beyond the performance, it seems, and there is no How much of the harvest - the company’s profit or that kind, or less, looking at financial statements up promotional costs, and start feeling sad strange. Moreover, the profits of a few stores that do not exceed a few promoters on the wages of commission, obvious loss dead, and my heart is more painful. This is the current status of many enterprises on the one hand the presence of promoters and promotional activities have a direct impact on sales results, good or bad, but on the other hand, increases in those costs began to allow enterprises to step by step, toward the close losses. Dilemma! Engaged in the sales promotion is too expensive, not only on the promotional activities of watching other people not to engage in a little bit of eroding their market share. Screw shell is so big, but the temples had to do, but also do a good job, no way, only learn to engage in promotion of the grip pocket. Input from the promotion, the main there are four areas the cost of inputs, one Promoters wages and commission, and second, loss of profits after the discount and the third is the cost of gifts, the four areas is the cost of advertising promotion. As long as we properly a good grasp of the four inputs, promotion of this temple also like to do. 1, staff promotions, networking, fishing In the manager’s office can often see such a sc