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In 2008 a few domestic pharmaceutical marketing industry to determine
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In 2008 a few domestic pharmaceutical marketing industry to determine
2007 has been passed, with the ‘confused’ to describe this year’s pharmaceutical sector is most appropriate, however, and first year ‘Qi two drugs’ in the shadow caused by SFDA pharmaceutical companies across the country carried out an unprecedented industry-wide consolidation ‘flying check’, both in the length of time, or scale, is unprecedented since the founding; August 16, followed by Guangdong Provincial Pharmaceutical Procurement Service Center, announced the newly revised ‘2008 medical institutions in Guangdong Province Drug sunlight purchasing implementation programs ‘first draft, put forward in 2008 will strictly enforce the’ two-vote system ‘, they set off no small waves, the draft of the third draft before we finally give the industry an account of; then there’ in Nanjing Medical ‘destabilize’ Yeung Sum ‘,’ GSK ‘game’ Tai Po Hing Dispensary ‘and so confront the phenomenon of Commerce and Industry; and so on.
With the recent consolidation of department in charge of the industry at the end of the end, we are most concerned about is probably ‘health reform’ made ‘the separation’, and what could be assigned to what extent? In 2008 pharmaceutical marketing industry where there are hot spots which may occur? In this writer (Beijing Beat Albert Pharmaceutical Marketing Training Ltd chairman, the training division Yuefeng) on several of these issues to talk about their own judgments for your reference.
First, Yao Jiaohui will appear ‘Marketing Forum’ new bright spot
December 2007 has just concluded in Kunming Yao Jiaohui once occurred on the 9 ‘Medical Marketing Forum’ venue, of which two turned out to be free-based forum for consultation between the phenomenon of such intense competition will be all kinds of drugs in 2008 Fair further embodiment.
Yao Jiaohui from ‘interpersonal communication-type’ to ‘self-improvement-type’ transformation, owing to the speed o
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