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Key Account Sales Training
PAGE \* MERGEFORMAT 22
Key Account Sales Training
Hello, everyone! I have today is the main speaker, the content of large account sales.
For large customer sales this topic, because I come into contact with our company’s sales is not too great If we are to talk about some specific cases, I can hardly talk about the issue so thoroughly, but there is one point, I can tell you that look, I work in marketing From EMKT. working for so many years, I with you is different is that I had big customer sales, the biggest single turnover is 120 million, and this list is my sales has been done in the largest list, which I used to work in sales for an example.
For large customer sales, I will have to rise to the second example has been shared with some of the sales staff. Big clients in the past engaged in sales work, once a list is 280,000, but the last contract, the client Querang opened a 30 million invoices. Why is this? We can think of. We have big customer sales when there may already suppressed mention the price up? You can think about it.
Another point of sale at the big customers the most troublesome thing is to ask the customer to eat. Customers are also invited to eat in Jinan does not matter, reimbursement will reimbursed. But in Beijing, Shanghai, invited customers to eat, usually a 2000, which approached the cost is very high. In my discussions with other sales personnel exchanges, they said, ‘do not you ask customers to eat, and even the opportunity to meet with customers do not have, let alone to talk about business? To not do you try, you do not please customers eat, you do try to talk business? ‘This is what I was doing sales often encounter situation.
I have been to Shenyang, Shanghai, Guangdong talk about business, list of 20 million yuan in general, and whenever she invited us to eat all customers, including the customers to Jinan, the already-line chief guest of the ceremony, invited customers to eat, but often or the customer invited us to dinner
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