Liquors critical moment.docVIP

 PAGE \* MERGEFORMAT 9 Liquor’s ‘critical moment’ From advertising marketing to integrated marketing, from the control channels to control the terminal, wine marketing, the course experienced the same as with other domestic industries have gone through a brilliant and bumpy roads. Liquor-making industry spawned out of Maotai, Wuliangye such industry giants, but also a lot of moisture similar Yanghe, West Feng, Song river, fen and other old wine, so that they can re-hwan, vitality, and has won the respect of both inside and outside the industry. More nearly 20000 small and large wineries are still smoking is not only raising the tens of thousands of employees living with wine, but also bring to life one economy and become a guest of local government. May spring to spring, watch big Yannan Fei, liquor-making industry, like other industries is also being staged farce, as the survival of white wine a huge crisis, and many-to-market is tantamount to withdraw from the market, while the old product is also a hard support, in the meager profits contexts suffering. Is white wine goes to the very existence of a critical juncture? We have had a brilliant line up dragging alcohol in the past, have also had to do OEM total global distribution of high-spirited, may be today, our packaging foreign flavor, and wine quality has improved, prices cheaper, but our wines are very difficult to sell Moved . Today’s consumer has in how it? Liquor how it? How liquor can also sell? To regain its past glory, to see none other than the author from the following aspects: 1, and Culture Kechien Education enrollment, millions of students every year, tens of millions to market, indicating a problem: the overall quality of Chinese people improved! We all have that little the culture! In this environment, the white wine if it is seen as the next person’s patent riba is sacrificing rope sets its own neck. Culture and wine also shows the trend of endless white people inside the industry is s