Manufacturers please pay attention to the association within a store display.doc

 PAGE \* MERGEFORMAT 10 Manufacturers please pay attention to the association within a store display Today, the shelves of supermarkets the intensity of competition in no way inferior to the real estate industry competition, shelf dispute has escalated into a real-estate battle. In the stores, retailers will follow the first supplier of single-product sales volume and norms out of the various brands of shelf space and location. However, just as China’s real estate guru by Jie Mi Li Ka-shing, as a magic weapon for winning the real estate are: location, location, location and location! A result, some rich and powerful manufacturers will not be willing to store shelf space assigned to that point, began to invest large sums of money ‘lot’. These manufacturers usually buy up to a shelf display BAY version, but also to select the best shelf position, the amount invested is usually higher than 2,000 yuan / month at a cost so high to make a number of manufacturers insurmountable had to catch up. However, some stores will be selling off the child, they will give them a few powerful oligarchs fabricated competitors only purpose is to make your own shelf shoot a more ‘ideal’ price. As a result, stores have become the real estate market, a number of small and medium enterprises with blocks of ‘sites’ are difficult to obtain, how to talk about consumers to buy their own commodity? But just buying a normal display of the shelves is not enough, these oligarchs were also cast a large amount of money and then bought the shelves around the main channel of the special exhibition, the standard cost of encroaching upon the local real estate market. A capital city, a heap of the minimum cost to reach 2,000 yuan / M2 / month; while the outstanding performance of a single shop in stores, its main channel to the heap to reach 5,000 yuan / M2 / month, in Beijing, Shanghai, Shenzhen and other front-line City, coincides with major holidays must Chaodao 10,000 yuan / M2 / month high. Al