N-species of a soccer kick method.doc

 PAGE \* MERGEFORMAT 18 N-species of a soccer kick method There is no doubt the World Cup is a worldwide brand marketing season. Today, the hustle and bustle of the World Cup in South Africa, and finally the cheers of the Spaniards settled. When we count the World Cup when, in the end who is the biggest marketing winner? is kulula, Yingli, octopus Emperor, Chinese-made condoms? or Bavarian beer, Paraguay wave gods? A round of football, because of marketing, with the N kinds of “kick” method! Style of play I: Interactive Marketing Starring: major portals Acting index: Back in the World Cup warm-up phase, the portal has long been making determined efforts, gearing up. After the 2006 World Cup and 2008 Olympic Games User accumulation of sports events of high input, high output has become the gateway to the Golden Rule found. For this reason, Sina, Sohu, Tencent and CCTV networks were signed this year, got the World Cup in South Africa, the network broadcast rights, and mobilize resources to battle the whole site, some heavily built, the first reports appeared in the Internet and interactive marketing is also on stage. Tencent is undoubtedly the most generous sign Messi, Kaka made the spokesperson for the World Cup coverage, this is the first time in the country. Tencent put hundreds of people with the team to the World Cup full-time services of similar size, Sina also out in force, the Travel Channel, entertainment channels, women channels, and so will blog channel launched during the World Cup-related content, to create a “Pan-World Cup” platform. Meanwhile, a Sina was known as “the first original sports network Review class talk “program lt;lt;Huang Li bubbles World Cupgt;gt; will be the main event. Sohu is the United Nations set up the mainstream media into a 16” cutting-edge media alliance “in front of nearly 40 people full-coverage team reported. always reports in the major events taking low-key route Netease, is only four doors did not purc