Name doors lady- brand high-end keys to success.doc

 PAGE \* MERGEFORMAT 27 Name doors lady: brand high-end keys to success Mankind has entered the age of branding. When the same product quality, functionality closer and closer, when all these could be used to quantify the time, the product of competition between the only remaining value of the brand and the brand’s unique imagination. A considerable number of enterprises lack the concept of the brand to do when they are busy years or even decades later, looking back looked behind to find myself always get out of the cycle of marking time, while the same industry has become a brand leader. Door lady is a low-key name brands, never rely on any hype to attract the public’s eye; Door lady is a high profile name brand, since the market since the high-profile show before the world; One door is a successful brand lady, is one of the few brands of cosmetics Dances with Wolves; One door lady’s success, far more than she has made remarkable achievements, but also reflected in so that we can clearly see a bright future. - Interpretation of names the door lady is precisely aimed at the success of Wu Tou from others some truth. The starting point: a strategically advantageous position, different ‘Hit the East women’s brand’, although the name of the ideal of the door lady a lot of people feel strange, but it is these ideals and the pursuit of making one door lady stood at the outset, the commanding height of the market. In 1993, China’s cosmetics market pack of wolves waited for opportunities, Estee Lauder, Lancome, Guerlain and other international big rough and to the momentum of rainbow. The domestic brands, due to lack of a sophisticated awareness of the market, difficult to compete with rival international brands, are gradually declining. At this time, in order to Zhongyue represented by the name of the door lady calmly and sensibly to the high-level market analysis: multinational brands flowing into a lack of domestic brands, the public brand awareness awake