Pfizer team thought the dissolution of primary retail.docVIP

 PAGE \* MERGEFORMAT 4 Pfizer team thought the dissolution of primary retail According to the lt;lt;First Financial Dailygt;gt; (September 15, 2011 report, Pfizer China Investment Co., Ltd. China Primary retail team has been disbanded. The disclosure of this information indicates that the grass-roots Chinese medicine to treat foreign ideas and direction of the retail market in polarization: one is we see Johnson amp; Johnson, Bayer, Germany, the United States GSK, Novartis, represented by the self-built team, channel sink idea is to deepen the market, and the second is now Pfizer Pharmaceutical companies are represented by stripping the team to a third party changes the direction of the depth of cooperation. In fact, this differentiation is not just begun, many years ago, Roche’s OTC products to China, and give all the business divestiture, and Germany’s Bayer is not only to accept Roche’s OTC business, and the demolition of heavily Dongsheng Pharmaceutical acquired white with black when fully extended OTC business, this division has been very obvious. The primary mode of operation in terms of the retail market, is no more than three modes: the first is self-built team sink terminal, the second is the terminal extension service outsourcing, the amount of maintenance by a third party, the third is to use boat that and have the Plough’s third-party commercial circulation enterprises in-depth cooperation In 2009, Pfizer established retail business unit, responsible for retail pharmacy drugs in the second and third tier urban retail end of the business promotion, but operating only two years on a stop with this is almost the same time, Pfizer China and the country’s third largest pharmaceutical group high-profile commercial enterprises Kyushu announced a strategic cooperation agreement. This indicates that Pfizer’s primary retail business has been completed by the depth of self-built team to a third party co-conversion. Pfizer China’s move caused widespread c