Play not tired.doc

 PAGE \* MERGEFORMAT 4 Play not tired Play, not tired. This is a popular verse in Taiwan this year’s ads, while the popular verse has always Shundai Zhao sales force. The popular verse, once again proved that ‘consumption of pleasure’ in on the importance of brand marketing. ‘Consumption of pleasure’ that is brought to life consumption of the fun. As we all know, now more popular in the marketing experience of marketing, said consumers should pay attention to experience, to right let’s let’s brand of products, in the end to experience what is? Has always seemed more ambiguous, more immersive way is to allow consumers to use the product called the experience, Ever since, all kinds of trials, various attempts to use a variety of pre-testing a variety of popular factory tour. Morning, a big point of visiting the supermarket, you can not eat breakfast, go into the supermarket, a hodgepodge of products try to eat early enough to save your money. Bigfoot had once been so understanding of marketing experience, after many times repeated practice summary, we have now do not think so of. Bigfoot now believe that the so-called experience, in fact, to experience a kind of role, life roles. From the consumer’s point of view, products are only props, is the role of the brand. Consumers to the brand of your role, use, or consumption of that product you have props, can bring a little fun to life, which is the key! Most of the brand for consumers is no fun for the purposes of only a small part of the brand consumers the fun of life, so a small number of brands occupy most of the consumers. Drugs are efficacy, the majority of people believe that as long as the effectiveness of a plainly put it, brand-building will be and you’re done, and indeed there are many manufacturers is so dry. Guizhou Yi Bai may be not so dry, they cough them g capsules into the consumer fun to voice-oriented ‘ke - ke ’ sound, for people who cough brings the fun of life, the sound penetration the he