Press conference planning news sites.doc

 PAGE \* MERGEFORMAT 4 Press conference planning news sites Before doing a press conference planning, public relations firm agenda to the news media (the media will be taken before, compiled before the Council, the news media channels, news topic set to public opinion, the media have a deep understanding of the operating mechanism, while the press conference organizers of the industry background, industry trends, competitors, and a thorough analysis of communication strategies and grasp, with the expertise to plan a good news event, to achieve a good spread of results, but to attract public attention in the form and content of the first on the media to arouse interest in the experience of fast written communications team is: A: focus shift - an occasion to current news events of public concern, meet the press heat, release the related topic. For example: During the year two of the country is a political, economic and livelihood News productive period, a well-known formula companies take this chance to make news the way it is worth learning topic each year during the two sessions are an important holiday throughout and an important event, one a three ? Eight International Women’s Day, a party is 3.15. During the two sessions, labor rights for women is also very focused on the proposal, the report is very large, 3.7 in the milk business in this day held a media briefing, said the company all women of reproductive age will enjoy 180 days of paid product false, and the national statutory maternity leave is 90 days, the next day (three ? Eight International Women’s Day the nation’s major media have done a focus of this report, some media and even made special news reader (audience interaction, which is our ability to write fast shift of attention to public relations hype. Two: by wrist famous - celebrities, the biggest names to help out. Media coverage of public figures never mean that public figures can be opinion leaders such as Lang Xianping, Sister Lot