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Regional sales staff in the development of new markets dealer 10 steps
PAGE \* MERGEFORMAT 19
Regional sales staff in the development of new markets dealer 10 steps
[Case]
A Group is one of the top ten enterprise groups feed to high concentration of pig milk-known. B County is a pig, Hunan county, the annual slaughter of about one million Sheng Zhu, pig thick milk-market demand, on demand of not less than 1,500 tons. 2000 A group camp salesman Feng was to develop the B County feed market. Feng was to B County, the use of half a month’s time will be the county seat and major towns after the dealers were visited again to determine the ‘high-grade material cut into the concentrated milk, township-intensive development, services marketing tree brand’ ideas and B County has developed an overall development plan. Feng was selected as a break of several breeding Wang Township. The Township feed the many brands, competition is intense, and there are many feed dealers, feed dealers for each township no less than 20, most of the feed distributor is very arrogant. Feng was the choice when dealers have their own clear thinking, not looking for a local sales of the largest feed dealers, but finding the top selling dealer feed 2,3 bit. In the development of distributors, the Feng was also very thing that he did not start to feed dealers to sell products, but to make friends with the dealer. First, a reciprocal frequent targets dealers; Second, do not forget that each time a return visit to the dealer when the dealer and their families take some small gifts. One time, to develop a dealer, his obligation to help the dealers received 3 days of rice. Then Feng was established with the target dealers, after a certain amount of affection, he will visit with a distributor, or visit the company’s success to other neighboring markets or dealer please visit the Area Manager, leading distributors and other companies. In the end, Feng was the efforts have not been in vain, less than a year’s time, new development of 15 town-level dealers, concentrated m
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