Rental-style shopping malls how to manage assigned to customers.doc

 PAGE \* MERGEFORMAT 14 Rental-style shopping malls how to manage assigned to customers Merchants are rental-style shopping malls to serve. Merchants mall management is an integral part of the marketing system is an important asset of enterprises. The essence of managing clients how to effectively operate the assets of clients, be it development, maintenance, use and make it value-added. First, the status and characteristics of customers understanding of 1. Genuine respect for clients true respect businessmen and merchants around the work is the cornerstone of the management of customers, without this premise, talking about the effective management of clients just castles in the air, respect for customers is the most basic business ethics. 2. Long-term cooperation in the merchant management, they must have a long-term vision, not a moment to consider regarding interests. Because merchants stability is the prerequisite for the development of stable and shopping malls, merchants groups, the stability of the policy coherence for store operations and market maintenance are essential. Actual work has also proved that the stability of the merchants to the mall is much greater than the benefits of the merchants constantly changing. Customers every change in mean risk and costs. Less than a last resort, not to consider for customers. This requires that we must be careful when you select merchants, in the first choice from a long-term perspective. 3. Routine work management needs of customers and unswerving efforts to engage in surprise there was no effect. Merchant management is the management of shopping centers is an important part of it can not be relaxed, should be specifically responsible for, and conduct assessment. 4. To ensure that the interests of merchants Raised a number of shopping centers ‘clients is God’, and then carefully to wait on ‘God’, not dare to put forward reasonable demands, repeated violations of some of the merchants did not dare to critic