Resource Integration Chinese sports brand of circular motion.doc

 PAGE \* MERGEFORMAT 10 Resource Integration Chinese sports brand of circular motion The Earth’s surface structure can give us inspiration: the surface structure consists of two parts of land and sea. 30% of the land area of the table, while the oceans accounts for 70%. This is 70% of the sea is the world’s most broad, the most abundant resources, and virtually all of the oceans worldwide are together, if the concept of the oceans today, we can do, then the whole earth was a rich integrated in Together, the entire resources are integrated. If the same concept of the brand to do the operation, then it can bring together the resources of each enterprise to the operation of another’s brand to achieve the overall linkage in order to become stronger and bigger with each other so long! Chinese sports brands are the trend of globalization, integration of resources, into the resource-sharing and implementation to upgrade the brand new era! Ever since, a scramble for resources and the integration of field warfare, wind and water! This will be sports brand origin, marine merge into a single concept, and to science and technology, sports, entertainment and networks in four major areas as a fan, to interpret China’s sports industry to upgrade the brand circular motion! Integration of scientific and technological resources forging brand core competencies Comrade Xiaoping said that science and technology are primary productive forces. This remark tells the importance of science and technology. Local sports brand in the glare of international brands of high technology, aware of the vital importance of science and technology and began looking for ways to make use of technology-related resources, with the help of external professional bodies, research institutions and even with the implementation of various types of resource integration, reshape the professional image, the image of the endorsement of the old times coming out of a brand to achieve a new leap. The brand acr