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- 2017-05-05 发布于浙江
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Said the success of the new wine revolution
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Said the success of the new wine revolution
The new wines, the late nineties, emerging up to an alcoholic, Shuijingfang, small confused cents, represented by high-priced liquor brands, its market positioning as a high-end consumer, designed, full taste, high price through the market to guide and nurture, has made costly results.
The emergence of the new wine has its historical inevitability. Has been the high-end spirits are occupied Wuliangye and Maotai wine, etc., many manufacturers have only to establish the image of high-end products, or shelved, there is no want a slice in the market, while the old image of the same wine for decades, consumers increasingly weary, and therefore appeared in the high-end liquor market opportunities.
To meet the diverse needs of consumers, and many market experts have created a beautiful legend, as well as Nadechushou products, coupled with a range of access policies, which made them come out on under the pretext of wine a glamorous appearance. Therefore, the starting point of these liquor brands to the consumers, especially the ‘two’ (of public funds and wealthy) Consumer reason, and thus become a veritable group of new wine.
After a few years the market for deposits, the rest of what is it? Swellfun air leaving ‘Chinese liquor 1st Place’ signs, and the Chinese wine cellar first, the first pool, the first altar and other signs are still in progress. High-grade wine is also no small Jiu Xian Ana Flor, Xianyou in Chishui River, but added back the Red River out of several new brands, great catch-up trend. Drunkard to ‘guide of the wine culture’ itself, starting early and very productive to do so out of cultural taste, but sales declined, and new ‘Long Dan’ more upscale, more unique, more attractive, but then he recruit fewer people. ‘Willing’ wines come from behind, deep philosophy of life, but highly infectious, so that intellectuals Costly to try on the glass, life flashed in front of sentiment at on
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