To take advantage of machine the expansion of domestic brands Haier India plans acquisition speed.docVIP
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To take advantage of machine the expansion of domestic brands Haier India plans acquisition speed
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To take advantage of ‘machine’ the expansion of domestic brands Haier India plans acquisition speed
The Telegraph’s May 17 New Delhi, India reports: According to sources, the world’s fourth-largest white goods manufacturer Haier is planning to acquire Indian brands of consumer durables.
‘We are looking for brand acquisition of our peers, the project has not yet affected by economic decline. Everything according to the expected plan, acquisition plan, and without any hold. However, we are still under discussion. ‘Haier Electrical Appliances (India), full-time director and chief operating officer (COO) Pranay Dhabhai told The Telegraph. According to sources, the company is preparing to spend 15 billion rupees to 200 billion rupees for the acquisitions. However, Dhabhai refused to disclose details, saying only that last year, Haier had and acquisitions when the target is very close.
India, a wholly-owned subsidiary of Haier Group, Haier Electrical Appliances in 2007 acquisition of Anchor Daewoo plant in Pune, India, the company’s regional operations into its own brand, localized production of a new stage.
At present, Haier possession of about 2.5 trillion rupees in the Indian consumer durables market accounted for only 2 percent market share, and this, with the company responsible for the Indian market in mid-April 2004 interview with the media when they said: ‘6 years (in India) plans to contribute to Haier’s global sales 7% to 10% of their income ‘,’ expects sales to reach 10 billion U.S. dollars, accounting for the Indian market 12% to 15% of the market share ‘falls far short of the goal.
However, Haier’s main competitor in the Indian market is the highest in the global flat-panel TVs, mobile phones, white goods and other market share in the forefront of South Korea’s two major home appliances, electronics manufacturing giant LG and Samsung, as well as overseas markets continue to strengthen the offensive Panasonic, Sharp, etc. Japa
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