Teaching of Advertising Design.docVIP

Teaching of Advertising Design [Abstract] advertising focuses on teaching students practical job skills and capacity of posts, to highlight the purpose of practice teaching, practical, and strive to market-oriented, focusing on the design concept of teacher-student interaction in order to effectively improve their ability to create, organize capacity and production capacity. This paper from the College Education in advertising design, analyzes some of the unreasonable, proposes to strengthen and improve education in advertising design some of the recommendations. hope to be able to lead to the design community’s attention to advertising design education, I also hope to establish a good design system to lay a good foundation, and ultimately become a real advertising design education and practice to work closely with the new discipline. [Keywords:] advertising design, teaching, reform China’s advertising industry has experienced two decades the basic development parameters have been mature. With the information age, advertising design education in the teacher’s role, the role of students has been a qualitative change, of knowledge, intellectual concepts such as interpretation of the meaning but also undergone tremendous changes. advertising education concepts associated with changes in Knowledge, Evolution of naturally occurring. As an advertising educators how to face such a situation, to meet the opportunities and challenges, we need to design education on the ad appears issues in-depth study. 1. The current status of Advertising Design Today the rapid development of the domestic advertising industry has made remarkable achievements. In view of this, the national institutions have set up design professional. According to statistics, China has more formal design of more than 700 teaching departments, and still on the increase . the advertising industry from the prosperity of advertising to promote the role of design education is a good thing, but