English Teaching of Intercultural Communication Awareness.docVIP

English Teaching of Intercultural Communication Awareness Paper Keywords: English teaching culture teaching cross-cultural communication cross-cultural awareness Abstract: Cross-cultural communication is to be development of the times, the fundamental purpose of foreign language teaching is to achieve cross-cultural communication, to people with different cultural backgrounds interact. This paper describes the relationship between language and culture, analysis of cross-Cultural Communication The reason and necessity, the final cross-cultural communication capacity through the discussion of the principles, the proposed trial in English Teaching Cross Cultural Communication in specific ways. With the sustained economic development, the rapid increase in Internet users, the world becomes smaller, everyone is the world’s citizens. In the sharing of the world, the joy of the successful Olympic bid, the more and more foreign companies funding the Chinese market, China’s market economy truly and surging tide of international economic integration, the approaching of the Beijing 2008 Olympic Games will attract the peoples of the world gathered in China. In this situation, the collision of Chinese and foreign cultures, we have to consider: How to adapt to the global management? How integration into the economy with them, sporting culture between the countries? cultural differences eliminate the need for a long time to infiltrate all sectors of society, of which education, especially for foreign language teaching should assume an important role. A Japanese businessman in Germany and said with deep feeling: in Japan a huge success for my way of doing business simply will not work in Germany; the failure of the present, I found that I need to start from scratch: to understand the lives of German way to understand the German attitude to life - the West in business negotiations’ `Yes”} “No” in the expression and Oriental “is”, “not” qualitatively different. Oriental sit