第三届IMA管理会计案例大赛案例英文版.pdfVIP

2013 STUDENT CASE COMPETITION The Student Case Competition is sponsored annually by IMA® to provide an opportunity for students to interpret, analyze, evaluate, synthesize, and communicate a solution to a management accounting problem. Product Costing at Fine Foods: Is It a Symptom or the Problem? By David Axelsson, Marcus Fogelkvist, and Gary M. Cunningham, CPA ay Smith is frustrated. The manager of Strategic Fine Foods, Inc. Marketing Unit Two (SMU2) for Fine Foods, Fine Foods, Inc., which has its roots in the upper Mid- KInc., a provider of branded high quality food west United States, produces a wide range of food prod- products, Smith is unhappy with what she perceives to be ucts in a competitive industry. Almost all its products are unfair and inappropriate product costing for her unit, sold under the Fine ’n’ Fast brand name, which is widely especially for what Fine Foods considers to be special recognized for its high quality and has a loyal customer orders. Smith’s education, experience, and expertise as a following. Most products are packaged in sizes for end food scientist and process engineer have earned her con- consumption and are sold through supermarkets, conve- siderable respect at Fine Foods, but she has limited nience shops, and similar outlets. Depending on the accounting knowledge. This lack of accounting knowl- nature of the product and consumer preferences, prod- edge has inhibited her ability to express and demonstrate ucts are sold frozen, refrigerated, canned, boxed, or pack- he