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小熊快跑和燃健身APP若何处理健身俱乐部行业痛点(国外英文资料)
小熊快跑和燃健身APP如何解决健身俱乐部行业痛点(国外英文资料)
How does the little bear race and the fitness APP fix the pain points in the fitness club industry
One, the fitness club industry scale increases
With the development of our economy, peoples living standards have been improved and their health awareness has been gradually strengthened. The domestic fitness industry was born, and the development of higher speed was achieved. Forward-looking industry institute released 2015-2020 Chinese fitness club industry market research and investment strategy analysis report shows that 2009-2014, Chinas fitness industry output value increased year by year, the overall trend is obvious. In 2014, the value of the fitness industry reached 127.228 million yuan.
Graph 1:209-2014 the value of fitness industry (unit: 100 million yuan)
Source: prospective industry research institute
In recent years, the Chinese fitness industry has been gradually formed, and the national fitness club is increasing by 5% every year. In 2014, the number of fitness clubs in China reached 3,650.
Graph 2:20 2009-2014 the number of fitness clubs in China (unit: home)
Source: prospective industry research institute
The business enterprise of the fitness club is not in good business
The scale of the fitness club industry in our country has shown the development status of the happy people, the scale of industry output and the number of enterprises in the industry have maintained a high growth rate. In the long run, the authors argue, this trend is unsustainable. If business conditions in the industry cant be changed, there will be a wave of fitness clubs in the future.
Forward-looking industry institute of monitoring of 20 industry key enterprises, according to the enterprises operating income, net profit, net assets and interest rate and other indicators are in a low level. Losses in some enterprises often, some enterprises operating income cant expand, equipment maintenance is unsustainable, although some companies won a beauti
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