新编剑桥商务英语中级第二版5b.pptVIP

Part I Objectives 1. To enable Ss to talk about how to give directions 2. To enable Ss to talk about office space and facilities 3. To practise listening for directions 4. To practise letter writing 5. To review the language of suggesting Part II Finding the right location Tasks for listening: 1) mark the points of reference Gerald has mentioned 2) mark the route of how to get to the new office site on your map 3) mark the correct office site from A-J Phrases for giving directions to some places in the transcript Part II Finding the right location Writing task Notice: You should contian all the five points highlighted in the handwritten notes. Sample Oral Practice What is more important when… ? Selecting a company location Demand for products or services Transportation Suggested answer When choosing a company location, I think the company should first take into account the demand for products or services, both now and in the future. Demand forecasts help determine where goods or services are most likely to be sold. A weighted center of demand exists for each product or product family, so a company should select a location which supplies this demand. Transportation is also important when selecting a company location. A manufacturing company will tend to have a material-oriented location if it has a single source of raw material and ships its products to many destinations. When rapid delivery is a condition of sales, companies are more likely to select market-oriented locations, that is to locate near consumers. In addition, I think it’s important to consider labor costs. Companies that employ a large labor force may locate to places with lower wage rates. Productivity per hour may further affect the costs of providing services or producing goods. Part II Finding the right location Reading four New words 1) homogenised[h?m?d??naizd] :made homogeneous 2) myriad:[‘miri?d] ? ? a. 无数的 n. 极大数量 3) entail:v. 使必需,使蒙受 4) logo: n. 图形,商标 5) far-rea