从广告语言与流行语言的互动关系看广告文案的写作(国外英文资料).docVIP

从广告语言与流行语言的互动关系看广告文案的写作 In 2009 the first 8 the first Phase 1 (total first Issue 104) From the interactive relationship between advertising language and popular language to the writing of copywriting King Jing crystal College of culture and communication college advertising department, ningbo, zhejiang 315100). Abstract: with the help of pop advertising target language can strengthen the directivity, promote effective attention audience of advertising information, strengthen the advertising information transmission speed and strength, and Advertising language can evolve into popular languages,